(1) the international market competition 

The level and scale of modern machine tool industry is one important indicator of a country's level of industrial development, the traditional manufacturing power tool industry mainly Germany, Japan, the United States, Italy and other industrialized countries. China has become a machine tool manufacturing country. 2009 in the case of the machine tool industry output value of the world's major developed countries affected by the financial crisis, a sharp decline, China still maintained a positive growth, and the value for the first time ranked first in the world. 2010 Chinese machine tool output continued to grow rapidly in the world, accounting for 31% of output in maintaining world. 2012, continue to maintain the world's first machine tool output. China is a big country, but not the machine tool power, in 2010, the output value of China's export value accounted for the proportion of only 8.8% to 2012 increased slightly to 10%, but still far below the world machine tool manufacturing power above 60% level. While imports from the side, the Chinese machine tool imports reached $ 9.42 billion in 2010, ranked first in the world, after more than six countries total imports, machine tool imports ratio (imports / consumption) was 33%. In 2012, China's machine tool imports continued to increase, reaching $ 13.66 billion, but the growth rate decreased significantly year on year. 

Overall, world competition machine showed the following characteristics: 

First, the world powers still remain a powerful tool technology, scale, brand, is the main international export of machine tools; Second, the main consumer markets in the world machine tool being transferred to developing countries, especially China, India, Mexico, etc.; Section Third, China's machine tool industry has been pivotal in the world, in the high-end products with a strong competitive edge, but there is a certain gap between the world's advanced level. 

(2) domestic market competition 

At present, the domestic metal forming machine tool industry showed multinationals, foreign-funded enterprises, state-owned enterprises and private enterprises competing pattern, mainly for the following characteristics: 

First, the entire industry competition is divided into three levels. The first level of multinational corporations and foreign, with its strong technology, scale, brand, holds a leading position in the high-end market; second level, including issuers, including master certain core technologies, with a larger scale and a certain brand visibility of the few state-owned enterprises and private enterprises in the high-end market competitive; third level for smaller private enterprises, to compete in the low-end market. 

Second, the overall small-scale domestic enterprises, industry concentration is low. According to "China Machine Tool Industry Yearbook 2013", metal forming machine tool industry a total of 509 enterprises, of which sales of just over $ 1 billion business in Jinan Second Machine Tool Group Co., Ltd., Jiangsu Yang Group Ltd and World Precise Machinery (China ) Limited three. 

Third, the domestic small individual enterprise product categories. Metal forming machine tools, including hydraulic presses, mechanical presses, forging machines and punching machines, bending, folding, straightening and flattening machines, cutting machines, presses and other metal forming machine tools. Due to historical reasons, most domestic enterprises mainly produce metal forming machine one or two products.